Niall Horan
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Bose
To amplify the global reach of Bose’s premium audio products, our team facilitated a high-profile partnership between Niall Horan, a worldwide sensation in the music industry, and Bose, renowned for its innovative audio technology.
This collaboration aligns Horan with an esteemed list of Bose ambassadors, including US Open tennis champion Coco Gauff, American soccer star Christian Pulisic, and NBA talents Damian Lillard and Tyler Herro.
Leveraging our expertise in connecting world-class talent with iconic brands, our team at Modest! orchestrated the deal between Horan and Bose. This partnership has been utilised across international markets to not only highlight Horan’s music but also to promote the superior quality of Bose’s range of products, including headphones, wearables, and speakers. We ensured that Horan’s influence and fanbase helped elevate Bose’s brand presence in the music and lifestyle sectors.
By aligning Horan’s global music career with Bose’s cutting-edge listening devices, we created a collaboration that resonates with both music lovers and tech enthusiasts, reinforcing Bose’s reputation for excellence while enhancing Horan’s brand with state-of-the-art audio technology. This partnership is a testament to our agency’s ability to deliver impactful, authentic collaborations that benefit both the talent and the brand on a global scale.
