Lauren James
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Kinetica

To support the growing rise in popularity of women’s football and women’s sport in general, Modest! Sports Marketing played a key role in securing a partnership with one of the sport's brightest stars, Chelsea and England international Lauren James.

Together with Kinetica, our long-term client, we designed a powerful collaboration to elevate both the brand and the movement.

We identified Lauren James as the perfect ambassador due to her status as a three-time Women’s Super League winner and her significant impact on the sport. Lauren stands at the forefront of women’s football, inspiring millions of women and girls across the globe to engage with the sport. By leveraging her influence, we aimed to align Kinetica with the energy and drive fuelling the rise of women’s sports.

Through this partnership, we were able to amplify Kinetica’s presence in a fast-growing market, while simultaneously championing the progress of women’s football on a global stage.

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